Achievements

Here is a list of Vickie's businesses, projects and accomplishments over the years as an entrepreneur.

Cosmetics and skincare products that empower women

V Kosmetik, which stands out as a beauty-conscious Canadian brand, is a revolution, a movement of powerful sassy crazy insanely madly beautiful fifty shades of ethnicity wanting to redefine how beauty is perceived and demanding an inclusive and authentic image representing our diversity. V Kosmetik is now distributed across Canada, the United States, Morocco, Tunisie, Senegal, Benin, and Arabie Saoudite.

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V Kosmetik

Black is Beautiful Magazine

Creating Opportunities for Ethno-cultural Communities

Vickie Joseph and her husband, Frantz Saintellemy, an accomplished businessman, invested four million dollars in developing the Saint-Michel neighborhood. The objective of this investment was, among other things, to show young people in the community that athletes or street gangs are not the only role models but that businesspeople can be as well. The designer and her husband both grew up in Montreal-Nord and Saint-Michel. These are neighborhoods that matter to them, and they wholeheartedly wish to contribute to their development.

Today Groupe 3737 is the biggest incubator and innovation platform in Canada that now has accompanied more the 1700 entrepreneurs; created more than $20M in private investments; 50,000 Pi2-of Incubation, Labs, Collaboration & co-creation spaces; 9 programs; 150 startups; $200M combined revenues and more than 400 jobs created.

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Groupe 3737

Promoting businesses’ economic growth

The Chamber of Commerce of Metropolitan Montreal is a non-profit organization whose mission is to help the private sector grow and prosper. They unite businesses and associations with a common goal to foster economic growth, thus promoting employment and improving living conditions for all.

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VIcE-PRESIdENT oF THE BoARd of the Chamber of Commerce of Metropolitan Montreal

Creating her own line to the rhythm of her family

Vickie Joseph studied at the Montreal International Design Academy before working for many brands, such as Ralph Lauren. Following her first maternity leave, she wanted to launch her own clothing line, in collaboration with her husband, and it was at the birth of her second child that her company, Nu.i, was born. Since 2009, the brand may be found in a boutique of the same name, Maison Nu.i, located in Laval, and it was with the birth of her third child that the boutique of Old Montreal came to be.

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Maison Nu.i

A new platform for black and mixed culture

The series of entrepreneurial endeavours of Vickie would not be complete without this new voice. Black Is Beautiful Magazine is designed to be the definitive reference for research, production of content, and enhancing the quality and diversity of black and mixed communities.

A female incubator that helps ethnocultural women grow and scale their businesses

Vickie’s perseverance in helping girls from disadvantaged neighborhoods and cultural communities and helping them to understand that there is more to life than falling for a boy, getting pregnant, and getting lost in this vicious and infernal system. It is important to know that there are not just the fields of study or careers that all parents want but also that there are other aspects of life that can be explored that will allow them to earn a living and then be able to turn around and give back.

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FEMPRENEURE

We have to accept imperfections in order to reach the heights of success but do not confuse imperfections with excellence.